So what do men and women seeking partners online really want?According to Samantha Herron, ninemsn’s manager of corporate and public relations, non-smoking meat-eaters who are professionally employed are high on the list.Ironically enough, the old-fashioned grapevine proves the best source for new internet members, says Melanie Bowman, rsvp’s marketing manager.Its membership “skyrocketed” from 19,000 members in 2000 to 140,000 members in 2002.Allen is developing a “unique”, “more personal” and “3D” website. We’ve been effected, but we’ve never been a service for vast numbers of people,” she says.
And before the newspapers launched their introductions pages, proactive daters, such as this one, had to slip their requests in among phone sex advertisements: “Retired business gent seeks quiet lady.
“Women are not looking for men in accounting, construction or farming, they’re looking for self-employed, IT communications industries (professionals) who have university education.
Both genders are overwhelmingly looking for non-smokers — and meat-eaters. The other thing is, men are less rigid about (physical characteristics), looking for a woman with an average body, while women are very definitely looking for athletic bodies.” Lena is also 38 and works in educational training.
Phone (018) 316 123” — November 7, 1994 edition of the Northcote Leader.
Bowman’s grapevine theory rang true for the singles interviewed for this story.